Our heritage is in event merchandising. Our service is both fully vertical and worldwide. Nations can execute a temporary retail operation at the required scale almost anywhere in the world, design and manufacture the event specific product and act as concessionaires for buying agents for all other 3rd party merchandise required for the event. In addition, we work closely with Event producers to create value added merchandise for VIP programs and attendee hospitality.
Riot Berlin Store
We operate the permanent Riot Studio Store in Berlin where week in week out the pros play in the LEC or VCT live in front of a studio audience. We also offer Limited Edition Berlin Studio only product range. Taking advantage of physical retail store limited opportunities.
LEC & VCT Events
We are Riot’s event partner in Europe and have run major and finals events for both the LEC and VCT in Montpellier, France; Madrid, Spain and Munich, Germany
The International
We are Valve’s official event merchandising partner worldwide. Designing, producing, and organizing the merchandise for The International, the world’s largest single game esport event for 4 years with incredible success.
Non-Partner Activations
Apart from activating and managing event merchandise for our clients, we also attend and sell through our own channels at events such as DreamHack, EVO, and GamesCom.
ONLINE
We provide our clients with fully customizable, turn-key web stores, designed around traditional retail strategies with current technologies.
Using the up-to-date industry best practice standards, global distribution, proactive sales techniques, and captivating marketing campaigns, we ensure that every fan can find their favorite products.
ONLINE
We provide our clients with fully customizable, turn-key web stores, designed around traditional retail strategies with current technologies.
Using the up-to-date industry best practice standards, global distribution, proactive sales techniques, and captivating marketing campaigns, we ensure that every fan can find their favorite products.
We currently work with a number of endemic and non endemic retailers to expand our reach for Nations branded and Nations licensed product
GLOBAL ENGAGEMENT
At Nations, we utilize both traditional and non-traditional marketing methods to effectively reach fans globally across digital and physical spaces. Our goal is to increase brand awareness and sales for our partners by driving traffic and conversions through strategic promotions, loyalty programs, and reward systems. We also manage and design tailored social media campaigns across platforms like Instagram, Facebook, Twitter, YouTube, and Twitch, ensuring that all brand-specific content is cross-posted on We Are Nations’ social accounts to maximize reach and engagement.
Content Creation
Effective marketing and promotion rely on compelling content. We support our partners by providing lifestyle photoshoots, product photography, and motion graphics. These assets are crucial in executing successful marketing campaigns across all channels.
Email Marketing
We create customized email marketing campaigns for product releases, promotional events, and launches. Additionally, we utilize automated emails to maintain ongoing engagement, including account sign-up emails, abandoned cart reminders, and product feature blasts. We use tools like KLAVIYO for email marketing and GLEAM.IO for sweepstakes management.
Sales and Promo Codes
Our team can generate promotional codes for sales, product bundles, and discounts. These codes allow us to create quick, traffic-driving events with automated release options, flexible start and end times, and other customizable factors.
Promotional Banners
We design promotional banners for both webstore and social media channels to increase awareness and support product launches, sales, events, and other marketing efforts.
Social Media
We provide custom assets and marketing materials specifically for social media, ensuring consistent messaging across platforms like Instagram, Facebook, Twitter, YouTube, and Twitch. These campaigns are also promoted through We Are Nations’ social accounts, providing greater coverage and opportunities for community interaction.